FOUNDERS

Available Year-Round

Founders is an editorial-style feature that tells the story behind respected local businesses and the leaders who built them. These profiles emphasize legacy, community roots, and core values, highlighting the vision, experience, and decisions that shaped each company and positioning founders as established, trusted leaders within the community.

A Founders feature creates an emotional connection by transforming a business into a human story. Readers are more likely to engage with, and buy from, people they like and respect, and these profiles help build that personal bond. By showcasing leadership, perseverance, and purpose, Founders positions business owners as community-minded entrepreneurs whose stories inspire trust and recognition.

Each Founders feature is professionally written and edited, presented in a trusted magazine environment, and published as a full editorial story on our website, not just in the digital flipbook, extending its visibility and long-term value.

Founders stories are limited to one per business within a rolling 12-month period, regardless of issue timing.

Founders may be featured in two ways:

• As a one-off editorial-style feature
• As an earned media opportunity within the Hinsdale Magazine Group Annual Partnership Packages

Annual Partnership Packages offer an optional way to build consistent, year-round visibility by combining display advertising with earned media opportunities such as Founders. 

Display advertising may also be selected independently and placed as a single insertion, alongside a Founders feature, or as part of an optional yearlong schedule—depending on your goals. Our in-house team provides complimentary ad design for display advertising, ensuring your messaging is cohesive, professional, and aligned with your brand.